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ISSUE 02ISSUE 02
Australian Glow × Summer Club — campaign behind-the-scenes, two friends in a sunwashed stone bathroom
greetings from somewhere sunny — about
Founded 2019 · Byron Bay

one brand.

Australian Glow makes the products. Summer Club is the cultural layer.

● the brand · in pictures

it's not a tagline. it's the casting.

Australian Glow doesn't cast a customer. It casts a tone. Loud, dry, sunburnt-funny. The bottle changes. The energy doesn't.

Australian Glow campaign — model in oversized black aviators with yellow lenses, freckles, lemons used as earrings
01 · the voiceLemons as earrings. Yellow lenses. Freckles up front.
Australian Glow campaign — model laughing through a paparazzi flash, blonde hair, retro tinted sunglasses, dark background
02 · the after-partyCaught laughing. Hair down. Glow already done.
Australian Glow merch — model on the beach in a red corduroy AG cap, gold hoops, glossy lips
03 · the uniformRed AG cap. Hoops in. Out the door.
● 10 seconds · loop

the brand, in motion.

10 sec · looplive · loop
The receipts

questions, answered.

Australian Glow is a Gen Z Australian beauty brand founded in 2019. The brand makes self-tan, glow drops, body care and suncare, and is expanding into wider skincare and lifestyle. Australian Glow beauty products are sold through retailers including Priceline, Amazon and Myer.